How are Dubai Hotels Holding up?
There are various Dubai hotels with Burj Khalifa views and several properties which offer the best amenities and facilities to their guests. There are 4-star hotels like Gulf Court Business Bay which are popular for business travelers, particularly in the Mice category and 5-star offerings which Dubai is already famous for. Demand is anticipated to go up considerably for the best hotels in Dubai with the opening up of tourism and hotel operators are already seeing higher pick-up for bookings in the last quarter. Reservations have also gone up from global customers although the focus has majorly been on the local market till now. This is the moment that the Dubai hospitality sector was looking for, in a bid to make a clear recovery.
Demand has gone up rapidly for staycations throughout the UAE and this trend should continue across the summer as well. The local domestic market will naturally come to the forefront and tailor this immediate revival with overseas bookings adding to the pie sometime later in 2020. The high supply of hotels means that guests can choose from unique experiences and a variety of differentiated types of properties. The industry will have to find the right balance between adhering to all hygiene and safety protocols and also maintaining high hospitality standards that guests have become used to over the years. Technology is also expected to play a very big role going forward.
The local tourism linked authorities have played a hugely positive role in helping combat the COVID-19 outbreak. The pro-active steps taken by the Dubai city authorities have led to infection rates coming down while recovery rates have also gone up exponentially. This has enabled Dubai to open up for foreign tourists from the month of July, 2020, itself. For instance, local tourism authorities like the Ras Al Khaimah Tourism Development Authority, have taken the initiative to help out hospitality players in the Emirate. With its Stay Safe Hotels Certification programme, RAKDA has offered access to global best practices and operational regulations for hospitality brands. The present domestic emphasis will soon cover the bigger GCC (Gulf Cooperation Council), global markets and Middle East as traveling picks up once again on a major scale. The postponement of the 2020 Dubai Expo to Q4 2021 will also boost the hospitality sector immensely as per experts.
